Website or Funnel?
Should You Have a Website or a Funnel for Your Business?
The debate about whether a website or a funnel is necessary for a business is ongoing. On one hand, a website requires maintenance and regular content updates, which can be time-consuming and require some skills. On the other hand, a funnel is a one-time setup that does not require ongoing maintenance or new content.
However, if you’re running a business, a funnel is essential. It’s one of the best tools for small business owners and network marketers alike. A 2-step funnel, in particular, is highly recommended as it forces visitors to make a decision: either leave the site or provide their email address.
The Pro Side of a Funnel
With a funnel, you can send targeted emails to potential customers and educate them about your company, products, and services – and not to forget about yourself. This is a highly effective way of building a relationship with your customers and increasing your conversion rates.
The Con Side of a Webiste
In contrast, a website, especially a replicated MLM company website, can be distracting for visitors, and not everyone will be ready to sign up right away. Furthermore, a website cannot offer the same level of personalization and engagement that a funnel can.
Funnel vs Website – What to start with?
If you don’t have either a website or a funnel, it’s recommended that you set up a funnel first and then consider building a website later. Maybe.
There are many ways to create funnels, and you can choose the one that best suits your business needs.
If you’re interested in learning more about funnels, you can check out this resource, which offers valuable information about creating effective funnels:
Xarah’s Network Funnel. Although the videos is geared toward network marketers, the information is relevant for any business owner.
In conclusion, if you’re looking to grow your business and increase your conversion rates, a funnel is an essential tool that you should consider adding to your marketing arsenal.
